{"id":6432,"date":"2005-10-16T13:00:00","date_gmt":"2005-10-16T13:00:00","guid":{"rendered":"http:\/\/www.earthwidemoth.com\/blog\/2005\/10\/16\/eloquent-images\/"},"modified":"2005-10-16T13:00:00","modified_gmt":"2005-10-16T13:00:00","slug":"eloquent-images","status":"publish","type":"post","link":"https:\/\/www.earthwidemoth.com\/blog\/2005\/10\/16\/eloquent-images\/","title":{"rendered":"<i>Eloquent Images<\/i> I"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">\u23f3 Approximate reading time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">mins<\/span><\/span><p>Bolter &#8211; &quot;Critical Theory and the Challenge of New Media,&quot; 20-36 <br \/>\nIn this brief article, the first in Hocks and Kendrick&#8217;s <i>Eloquent Images<\/i>,<br \/>\nJay Bolter begins with a historical overview of the image-word problem.&nbsp;<br \/>\nHe traces a larger outline of new media by propping up a series of artificial<br \/>\ndichotomies: visual-verbal, theory-practice, critique-production,<br \/>\nideological-formal (34); the project of new media is to collapse these terms.&nbsp;<br \/>\nBolter explains that unlike film and television, which few cultural critics<br \/>\nconceived of as full-scale replacements for print, the web and its hyper-blended<br \/>\nforms of discourse introduce a different kind of contest between old and new media<br \/>\nforms. Yet it would be a mistake to view new media forms and print as strict<br \/>\nteleological trajectories, each edging out the other, competing for a mediative<br \/>\nlead.&nbsp; This matters differently if you&#8217;re the CEO of a Weyerhaeuser, I<br \/>\nsuppose, and maybe there&#8217;s something to the race track metaphor (one car to<br \/>\neach, one driver, one big-dollar sponsor) that admits or allows for the capital<br \/>\nbacking of media forms.&nbsp; That&#8217;s not really Bolter&#8217;s point here. He<br \/>\nexplains, &quot;It is not that there is some inadequacy in printed media forms that<br \/>\ndigital forms can remedy: New digital media obviously have no claim to inherent<br \/>\nsuperiority&quot; (24).&nbsp; <\/p>\n<p><!--more--><\/p>\n<p>Early in the essay, Bolter suggests that writing studies scholars are doing<br \/>\nsome of the most important work in new media because they merge practical and<br \/>\ntheoretical dispositions. In writing studies, scholars can work with a practical<br \/>\nunderstanding of the increasing presence of digital writing technologies and<br \/>\nalso put them to use, <i>activating<\/i> the new media in compositional practices<br \/>\nand pedagogy.&nbsp; And, according to Bolter, it&#8217;s not necessary to eschew<br \/>\npolitical orientations, disregard cultural studies or neglect critical theory along the way (25). New<br \/>\nmedia productively unsettles what writing studies does.&nbsp; Elsewhere in the<br \/>\narticle, Bolter points out the irony of so much new media scholarship reverting<br \/>\nto print forms for circulation; he refers specifically to <i>Postmodern Culture<\/i> as<br \/>\nan exception among academic journals and notes that many articles on new media<br \/>\nhold to the conventions of print even when they are published online.&nbsp; He<br \/>\nalso highlights some of the exciting work in new media among his colleagues in<br \/>\nGa. Tech&#8217;s School of Literature, Communication and Culture (formerly, the<br \/>\nEnglish Dept.), which houses the new media studies program.&nbsp; <\/p>\n<p>Quotations: &quot;To approach new media as practice is to appreciate the cultural<br \/>\nsignificance of images and sounds as well as written words&quot; (27).<br \/>\n&quot;Although publishing a linear essay on the Web is not suspect, creating a<br \/>\nhypermedia artifact may be, precisely because it involves media forms that<br \/>\ncultural theorists have come to associate with corporate software and<br \/>\nentertainment giants&quot; (25).<\/p>\n<p>Terms: distinction between repurposing and remediation (29)<\/p>\n<p>I&#8217;ll have a few more entries on articles from <i>EI <\/i>(2003\/2005) later<br \/>\ntoday and in the days ahead.&nbsp; I want to note, too, how impressed I am with<br \/>\nHocks and Kendrick&#8217;s introductory frame for the book.&nbsp; Beyond the brief<br \/>\noverview of each article (a commonplace for introductions of collections), I<br \/>\nfound it especially interesting in &quot;From Word\/Image Binaries to the Recognition<br \/>\nof Hybrids&quot; (3), which makes use of Latour&#8217;s theorization of hybrids to<br \/>\narticulate the fluctuation between word and image, between print culture and<br \/>\nvisual culture. How can I fit Latour into my reading this semester?<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">\u23f3 Approximate reading time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">mins<\/span><\/span>Bolter &#8211; &quot;Critical Theory and the Challenge of New Media,&quot; 20-36 In this brief article, the first in Hocks and Kendrick&#8217;s Eloquent Images, Jay Bolter begins with a historical overview of the image-word problem.&nbsp; He traces a larger outline of new media by propping up a series of artificial dichotomies: visual-verbal, theory-practice, critique-production, ideological-formal (34);&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[167],"tags":[486,488,441,489,318,316,487,433,292],"class_list":["post-6432","post","type-post","status-publish","format-standard","hentry","category-reading_notes","tag-bolter","tag-hybrids","tag-image","tag-latour","tag-new-media","tag-remediation","tag-repurposing","tag-visuality","tag-words"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - 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Gunnar Liest\u00f8l,, Andrew Morrison and Terje Rasmussen. Digital Media Revisited: Theoretical and Conceptual Innovations in Digital Domains. Cambridge, MA: MIT Press, 2004. 15-34. Bolter considers the place of \"new media studies\" in the humanities with specific attention to the\u2026","rel":"","context":"In &quot;Visuality and New Media&quot;","block_context":{"text":"Visuality and New Media","link":"https:\/\/www.earthwidemoth.com\/blog\/category\/visuality_and_n\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7018,"url":"https:\/\/www.earthwidemoth.com\/blog\/2006\/08\/23\/bolter-writing\/","url_meta":{"origin":6432,"position":1},"title":"Bolter, Writing Space","author":"Derek Mueller","date":"August 23, 2006","format":false,"excerpt":"Bolter, J. David. Writing Space: Computers, Hypertext, and the Remediation of Print. 2nd Ed. Mahwah, N.J.: Lawrence Erlbaum, 2001. Hypertext can do many things which print cannot. 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