{"id":6390,"date":"2005-08-29T22:30:30","date_gmt":"2005-08-29T22:30:30","guid":{"rendered":"http:\/\/www.earthwidemoth.com\/blog\/2005\/08\/29\/visual-shock\/"},"modified":"2005-08-29T22:30:30","modified_gmt":"2005-08-29T22:30:30","slug":"visual-shock","status":"publish","type":"post","link":"https:\/\/www.earthwidemoth.com\/blog\/2005\/08\/29\/visual-shock\/","title":{"rendered":"Visual Shock"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">\u23f3 Approximate reading time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">mins<\/span><\/span><p>Beginning with a brief entry from<br \/>\n<a  href=\"http:\/\/www.nixlog.com\/archives\/2005\/08\/29_map_shock.php\"><br \/>\nNixlog<\/a>, I clicked into a now month-old discussion of the visual shock<br \/>\nresulting from the overwhelming complexity of some information graphics.&nbsp;\n<\/p>\n<p>From<br \/>\n<a  href=\"http:\/\/www.beyondbullets.com\/2005\/08\/shocked_by_comp.html\"><br \/>\nBeyond Bullets<\/a>:<\/p>\n<blockquote><p>\n  Have you ever been so confused by the complexity of a map, chart or<br \/>\n  diagram, that you didn&#8217;t know where to begin to make sense of it?\n<\/p><\/blockquote>\n<p><!--more--><\/p>\n<p>I&#8217;m interested in the correspondence between visual shock and a reader&#8217;s<br \/>\ntextual disorientation&#8211;the momentary (sometimes longer) freeze of confusion<br \/>\nthat comes with feeling <i>lost<\/i>.&nbsp; And I&#8217;m trying to think about this<br \/>\noccurrence&#8211;a gasp of dislocation&#8211;that marks the shock, its hold, its way of<br \/>\nkeeping us lost for a moment.&nbsp; This can work in a couple of different ways,<br \/>\nbut the discussion at Beyond Bullets (which, in fairness, appears to be<br \/>\nconcerned with the creative limits of PowerPoint and the visual presentation of<br \/>\nsimple models and diagrams) suggests that the dislocation (lost-ness) results<br \/>\nfrom the labyrinthine quality of the map (an inherent, fixed quality, the<br \/>\nfailure of design).&nbsp; I<br \/>\ngather this from the suggestion that someone can be a victim of the map and the<br \/>\nmap&#8217;s complexity.<\/p>\n<p align=\"center\"><a  href=\"http:\/\/www.zen-style.com\/world\/\"><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/i0.wp.com\/www.earthwidemoth.com\/blog\/img\/visshock.jpg?resize=288%2C205&#038;ssl=1\" width=\"288\" height=\"205\"><\/a><\/p>\n<p>Brief though it is, this discussion&#8211;coupled with the WPA-l thread<br \/>\n<a  href=\"http:\/\/lists.asu.edu\/cgi-bin\/wa?A2=ind0508&#038;L=wpa-l&#038;D=1&#038;O=D&#038;P=88065\"><br \/>\n&quot;visual model of complexity&quot;<\/a>&#8211;has me wondering about two paths in<br \/>\nvisualization (infographics more than photography, although the move to<br \/>\ngeneralize just might hold up): one prefers for the visual object to do the work<br \/>\nof simplifying the complex, of reducing complexity to something much easier to<br \/>\nsee or take in; the other prefers for the visual object to complicate or exceed<br \/>\nthat which has already been depicted as simple but is not.&nbsp; This second<br \/>\npath would have the visual object contend with commonplace orderings of activity<br \/>\n(such as writing in the WPA thread).&nbsp; Here lies a pun in <i>visual shock<\/i>.&nbsp;<br \/>\nIn the first, the shock is felt by the reader\/observer whose method of reading<br \/>\nis reductive&#8230;the one who wants meaning and only meaning (and any meaning).&nbsp;<br \/>\nThe second exacts a shock on the id(ol|le)s, repudiates them with a bolt of<br \/>\ncomplexity.&nbsp; These two trajectories in the production of information<br \/>\ngraphics&#8211;one given to simplifying the complex, the other given to complicating<br \/>\nthe commonplaces or disturbing the perceived-to-be-simple&#8211;don&#8217;t quite exhaust<br \/>\nthe <i>felt<\/i> of visual shock when we meet the visual (this might go to<br \/>\nreceivables, also).&nbsp; If we fluff this out to a set of rhetorical terms,<br \/>\nit&#8217;s hard not to include <i>attitude<\/i> or <i>manner<\/i>.&nbsp; I say this<br \/>\nbecause it should remain a possibility that we could fancy or enjoy the being<br \/>\nlost as an opening for imagination&#8211;dream\/wonder\/splits from a duty to <i>one<\/i><br \/>\nreality-scape in the map. <i>Attitude<\/i> and <i>manner<\/i> draw on<br \/>\nBurke (what&#8217;s more dramatic than shock?); I only want to mention it briefly<br \/>\nbecause I&#8217;d like to come back to some of these ideas, especially the rift between<br \/>\nsimple\/complex in infographics, the possibility of connecting these up with<br \/>\nreaderly\/writerly distinctions, and the impact of attitude or manner on<br \/>\nreceivables (esp. the visual).<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">\u23f3 Approximate reading time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">mins<\/span><\/span>Beginning with a brief entry from Nixlog, I clicked into a now month-old discussion of the visual shock resulting from the overwhelming complexity of some information graphics.&nbsp; From Beyond Bullets: Have you ever been so confused by the complexity of a map, chart or diagram, that you didn&#8217;t know where to begin to make sense&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[16],"tags":[424,437,433],"class_list":["post-6390","post","type-post","status-publish","format-standard","hentry","category-distances","tag-design","tag-shock","tag-visuality"],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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Leading off the \"Observational Approaches\" section in the Mosenthal collection, Flower and Hayes\u2026","rel":"","context":"In &quot;Models&quot;","block_context":{"text":"Models","link":"https:\/\/www.earthwidemoth.com\/blog\/category\/models\/"},"img":{"alt_text":"Cognitive Process Model, p. 208 (from 1981)","src":"https:\/\/i0.wp.com\/farm2.static.flickr.com\/1359\/1196475334_8544680e2c.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6433,"url":"https:\/\/www.earthwidemoth.com\/blog\/2005\/10\/17\/post-2\/","url_meta":{"origin":6390,"position":3},"title":"Eloquent Images II","author":"Derek Mueller","date":"October 17, 2005","format":false,"excerpt":"Wysocki - \"Seriously Visible,\" 37-59 First, hypertexts, in their affordances of choice, are inherently engaging, and these engaging properties (engagementalities?) extend to civic and democratic practices (freedom, liberty, etc.).\u00a0 Second, predominantly visual documents are unserious; they are the stuff of children's books--lite, silly and non-rigorous. Wysocki opens with these old\u2026","rel":"","context":"In &quot;Reading Notes&quot;","block_context":{"text":"Reading Notes","link":"https:\/\/www.earthwidemoth.com\/blog\/category\/reading_notes\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6798,"url":"https:\/\/www.earthwidemoth.com\/blog\/2007\/07\/27\/drosstertation-1\/","url_meta":{"origin":6390,"position":4},"title":"Drossertation","author":"Derek Mueller","date":"July 27, 2007","format":false,"excerpt":"Less than one sentence in, it occurred to me that much of the magnum opus would need to be rewritten. I mean that so far I have not been able to write perfectly intelligible, polished, ingenious prose on the first attempt. You can imagine my shock and dismay.","rel":"","context":"In &quot;Dissertation&quot;","block_context":{"text":"Dissertation","link":"https:\/\/www.earthwidemoth.com\/blog\/category\/dissertation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6434,"url":"https:\/\/www.earthwidemoth.com\/blog\/2005\/10\/18\/eloquent-images-2\/","url_meta":{"origin":6390,"position":5},"title":"Eloquent Images III","author":"Derek Mueller","date":"October 18, 2005","format":false,"excerpt":"Barta-Smith and DiMarco - \"Same Difference: Evolving Conclusions about Textuality and New Media,\" 159-178 In \"Same Difference,\" Barta-Smith and DiMarco argue for an evolutionary view of new media (precedent rich) rather than a revolutionary view (precedent creating or precedent exploding).\u00a0 Beginning with \"what is a visual revolution?\" and concerns about\u2026","rel":"","context":"In &quot;Reading Notes&quot;","block_context":{"text":"Reading Notes","link":"https:\/\/www.earthwidemoth.com\/blog\/category\/reading_notes\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_likes_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/posts\/6390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/comments?post=6390"}],"version-history":[{"count":0,"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/posts\/6390\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/media?parent=6390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/categories?post=6390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.earthwidemoth.com\/blog\/wp-json\/wp\/v2\/tags?post=6390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}