Dataism 📖

Selfie
Macbook selfie not to be mistaken for iPhone selfie.

The dataism of the information regime has totalitarian characteristics. Its aim is total knowledge, but the total knowledge of dataism is achieved not through ideological narration but through algorithmic operations. The aim of dataism is to compute all there is and all there will be. Big data does not recount. Recounting gives way to algorithmic counting. The information regime replaces all that is narrative with the numerical. However intelligent they may be, algorithms are not as effective as ideological narratives at excluding the possibility of the experience of contingency. (9)

—Byung-Chul Han, Infocracy (2022)

Reading back through the underlines I drew while spending time with Infocracy earlier in the week, this sprang pause because of the better-at and worse-at comparison between “ideological narratives” and “algorithmic counting.” If this holds onto a place on the reading schedule for this fall’s Rhetoric in Digital Environments, we may want to sift around for examples of these narratives and this counting. For this class, the examples should stand apart, distinguishable as oil and water, rather than sending us into the haze of a database-narrative emulsion. Some (if not all) of Infocracy will fill in as what followed from the database-vs-narrative (enemies, according to Manovich; symbionts, according to Hayles) debates of the aughts. While resisting a horse race model to explain numbers and stories quant-qual contention over the past two decades and probably longer, we will puzzle out this suggestion that algorithms “are not as effective,” and are, therefore, more forgiving toward “the possibility of the experience of contingency.” I think this means that ideological narratives seal out contingency with a higher rhetorical thread count, a failsafe weed barrier covering the front beds, a reliable fitted sheet that keeps any-all spilt Sunday morning coffee from seeping through.

“You Don’t Change Your Narrative”

The Daily Show With Jon Stewart Mon – Thurs 11p / 10c
Are You Ready for Some Midterms? – MSNBC’s Political Narrative
www.thedailyshow.com
Daily Show Full Episodes Political Humor Tea Party

What if remix culture (and concomitant sampling practices) are to blame credit for the willfully negligent truncations of context? Whether such truncations are on the rise, it is difficult to say, but they do seem to be more frequently in the news: 1) absurd fixations on narrative preservation/continuation, and 2) a bandying among television networks over how adequately a clip represents, synecdochically, the situation within which it arose. Samplers all, we cannot avoid the negation of context, can we?, so perhaps the best we can hope for is some rhetorico-ethical insight into why (and how) this happens, and, after that, some relief in laughter.

When The Last Database

My CCCC talk from last Thursday:

When The Last Database You Search Is Not Your Own from Derek Mueller on Vimeo.

Our panel, D.24, was relatively well attended. I printed 30 handouts, and we probably had an audience with that many people or a few more. Bradley has posted his presentation already. Alex may well do the same soon. We talked on Wednesday afternoon over a late lunch about whether or not we would put them online, and we easily agreed that web traffic for presentations like these generates far more exposure to the ideas than the conference venue alone. Feels like a case of pointing out the nose-on-face obvious (will this video get 30 views?), but there are a couple of different discussions this week on WPA-L, a rhetoric and composition listserv/variety hour, about problems fairly typical at national conventions: crowded, over-attended sessions and their opposite, the one-member-audience (a generous friend or colleague, no doubt). Whether the fire marshal was turning late-comers away at the door or whether the carpet mites were the only audience on hand to listen and ask questions, why not post the talk?

A couple of other points: We remixed our talks, delivering them in turn, three by three. The Q&A was terrific; we took several questions and enjoyed thoughtful conversation for the last 30 minutes of the session. Finally, all questions, ideas, suggestions, and insights are welcome in the comments or via email.

New Forms of Connectivity

I just glanced Gerald Graff’s IHE column, “It’s Time to End ‘Courseocentrism’,” which urges greater transparency in the designing and teaching of classes and greater cross-curricular coordination, especially in the humanities. Humanities courses, Graff suggests, confound students with jumbled messages (fwiw, this rings of Fulkerson’s concerns with philosophical confusion in composition programs created by all of the mixing, borrowing, and blending). Graff would have us unmix the messages, prefer coherence, and even out the scenes of teaching.

But how?

That’s the part that doesn’t seem to me to get enough pixels in this column. Graff embraces “amazing new forms of connectivity” as one kind of solution, but connection doesn’t by natural progression bring about coherence. Also, connection demands a degree of participation: faculty ought to be putting their syllabi online. (I don’t mean for this to be a slight, but I couldn’t find any of Graff’s syllabi on the WWW). Courseocentrism–any kind of -centrism that neglects to take an interest in what is happening elsewhere–is akin to negligent specialization, perhaps a byproduct of it. There are many ways to complicate courseocentric tendencies at a programmatic level, provided teachers are willing (or made) to do so. In fact, as I prepared to teach this semester, I was impressed to find that the Writing Program had collected more than 250 syllabi and made them available online (albeit as static, unsearchable PDFs). I looked at no fewer than ten of them as I prepared my syllabus, just to develop a sense of what others had done. I ended up doing something slightly different (a courseocentric gesture?); I didn’t adapt anyone’s stuff, in other words, but this was possible because the syllabi were published online. Who doesn’t relish being able to glance syllabi for smart, engaging courses taught at all levels, whether at their own institutions or elsewhere?

In a roundabout, courseolliptical way, this brings me to my larger point (and unavoidable concern): When will the MLA develop a robust relational database for the systematic archivization of syllabi? Why not provide a platform for indexing (pre-coordinate and folksonomic), storing, and interrelating course syllabi (and materials, assignments for that matter)? Looking for a course on contemporary rhetoric? The platform would return a few by direct search and also suggest near-misses, following a “feeling lucky” algorithm. I understand that such a database is something that’s been on several people’s wish lists (and it’s also been technically possible) for some time. No telling whether it would narrow curricular gaps or level out the disjointedness in any curriculum, but it would be a start toward a more systematic use of “new forms of connectivity” to address chronic “courseocentrism.”

Chamber of Absences

I haven’t been taking great notes while reading Prairyerth, but I did
dog-ear a page for this:

There are several ways not to walk in the prairie, and one of them is
with your eye on a far goal, because then you begin to believe you’re not
closing the distance any more than you would with a mirage. My woodland
sense of scale and time didn’t fit this country, and I started wondering
whether I could reach the summit before dark. On the prairie, distance and
the miles of air turn movement to stasis and openness to a wall, a thing as
difficult to penetrate as dense forest. I was hiking in a chamber of
absences where the near was the same as the far, and it seemed every time I
raised a step the earth rotated under me so that my foot feel just where it
had lifted from. Limits and markers make travel possible for people:
circumscribe our lines of sight and we can really get somewhere. Before me
lay the Kansas of popular conception from Coronado on–that place you have
to get through, that purgatory of mileage. (82)

"That purgatory of mileage"–the horizontal vista of Chase County draws Least
Heat-Moon in. The expanse of long grasses is at times disorienting.
He feels lost, but knows that no line can be walked for five miles without
crossing a road. He is a journalist, a chronicler, a gatherer of stories.
Sometimes he consults a map, such as when he stands in Cottonwood Falls with "an
1878 bird’s-eye-view engraving of the town" (52), but he also–sector by county
sector–sketches his own. This last point is important, I think. It
is the practice where his methods live up to the "deep mapping"–an ethnographic
presence in graceful suspense (not unlike North’s ten years of "walking among"),
part Geertzian "thick description," but also meta-, also interested in the up
and out–the topography. This prairie topography can be experienced on
foot.

I’m mulling over the relationship between Least Heat-Moon’s "chamber of
absences"–the "distance" and "openness" of the prairie topography and (yet
again
) de Certeau’s "wave of verticals," the "scopic drive" he chides after
looking out onto NYC from the 110th floor of the World Trade Center. What
is strange–exciting, even–is that Least Heat-Moon cannot figure out how to
organize his book until he appropriates a form from the grid of his hand-drawn
maps. About maps, de Certeau says, "They allow us to grasp only a relic set in
the nowhen of a surface of projection…. These fixations constitute procedures
for forgetting. The trace left behind is substituted for the practice" (97). If
I may put that last sentence through a tumbler, what if, "the trace left behind
is the practice" or "the trace left behind invigorates the
practice (of walking in the city/prairie)"? This windy adventure forks yet
again at the distinction between the general-use map (with common place names,
consensus, etc.) and that other, more self-selective attunement (an
experiential, even egotistical sketch).

About my own chamber of absences: I am warming up to the idea that none of
this belongs in Chapter Five. But I nevertheless find myself happily stuck (not
stranded) on the problem of "What about maps as a (databasic, interested)
writing practice?". I don’t know. Yet there is a promising something
(a fantastic thingamabob) at the theoretical fulcrum between de Certeau’s
high-up perch (fraught with verticality) and Least Heat-Moon’s more moderate,
walking-the-prairie sensibility (fraught with horizontality). I would be
thrumming again on matters of scale, I suppose, to wonder whether that’s all it
amounts to when Least Heat-Moon breaks into his intimate portraits of
people and places, interrupting with his private, deliberative excursions to the
various plateaus or flint shelves for reorientations from time to time.
Don’t we all need (or at least desire) such reorientations?

Manovich, "Data Visualization as New Abstraction and as Anti-Sublime"

 Manovich, Lev. "Data Visualization as New Abstraction and as Anti-Sublime."
Small Tech: The Culture of Digital Tools. Eds. Byron Hawk, David Reider,
and Ollie Oviedo. Electronic Mediations Ser. 22. Minneapolis: U of Minnesota P,
2008.

Why render data visually? Lev Manovich, in "Data Visualization as New
Abstraction and as Anti-sublime," the opening chapter in Small Tech
(reprinted from ArtPhoto, 2003),
responds to this with an answer that, in spirit, moves beyond the "data
epistemology" of a cumbersome, old (perhaps even mythical) scientism. Why render
data visually? "[T]o show us the other realities embedded in our own, to show us
the ambiguity always present in our perception and experience, to show us what
we normally don’t notice or pay attention to" (9). By the end of this brief
article, Manovich begins to get round to the idea of a rhetoric of data
visualization, even if he never calls it this. Despite being caught up in a
representationalist framework as he accounts for what data visualization does,
Manovich eventually keys on "daily interaction with volumes of data and numerous
messages" as the "more important challenge" facing us. That is, we are
steeped now in a new "data-subjectivity."

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Address Keywords

How best to arrive at keywords (before they are tags)? One humorless punchline is that I will not soon have a degree in computational linguistics. I have dealt
superficially with the question this week, first by thinking about the relationship
of the terms assigned by various methods–where we have keywords at all, that
is. The most prominent journals in composition studies do very little with
keywords, much less with tags (here I am thinking of tags as the digital
iteration of keywords that includes latent, descriptive, and procedural
labeling). Why is that?

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Narrative, Database

Today I read Ed Folsom’s PMLA article, “Database as Genre: The Epic Transformation of Archives,” and the better part of the five responses to the piece and even Folsom’s response to the responses. I won’t attempt a full summary in this entry, but I wanted to note a few initial impressions and lingering questions.

The lead article discusses Folsom’s efforts to develop The Walt Whitman Archive, a growing digital collection of Whitman’s works–works not easily or summarily identifiable as narrative or as poetry. Folsom characterizes Whitman as a forerunner, noting that “[f]or him, the works was a kind of preelectronic database, and his notebooks and notes are full of lists of particulars–sights and sounds and names and activities–that he dutifully enters into the record” (1574). The identification of Whitman as an “early practitioner…of the database genre” (1575) doesn’t, as far as I can tell, explain why his work should be any more appropriate for digitization and databased setup than any other, but it does give us the background on Folsom’s insights into database as genre.

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Databasic Writing

Our program requires that we attend two mini-seminars every semester.
Several different mini-seminars are available, from three-hour sessions on a
single day concerned with the discipline (the
Reese’s PB Cup variety
of rhetoric in my composition and vice versa), world Englishes, WAC, or some
other topic, to sessions broken across a couple of weeks on stuff like teaching
online, service learning, and information literacy. The mini-seminars are
meant to foster professional development. Everyone in the writing
program–besides first-year TAs and full-time staff and graduate faculty (who
oftentimes lead the sessions)–are made to attend.

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